Ingenious Logo 104

DIGITAL MARKETING MANAGEMENT
Turning information into actionable insights

Office No 902B, 9th Floor Ibn Battuta Gate Office Building, Dubai 971 4 514 1345 sales@ingenious.ae
Back to top

Ingenious

  /  Digital Media   /  Does My Business Need A Website If I’m On Social Media?
Web Social Media

Does My Business Need A Website If I’m On Social Media?

Lots of business owners assume that having a social media profile for their business is enough. Maybe you already have a Facebook page and some pretty good reviews on social media (or at least no one has called you the “worst restaurant ever”). That’s great.

But there are some problems with this strategy. First, you’ll always be dependent on the social media platform you choose. Algorithms change, rules change, and what’s working one day might not work a few weeks from now (as many businesses who depended on Facebook have recently learned). If you have a website, it belongs to you, and you control the content and the message. Part of the reason you started your own business is so that you don’t have to follow other people’s rules—so why would you just do what a social media platform tells you to?

Trends change, too. If your customers are on Twitter today, they might be on Snapchat or a new platform that none of us have even heard of tomorrow. As people switch from one tool to the next, your website acts as an anchor. No matter what platform customers prefer, they can always find your website in the same place, available to everyone.

Conclusion: every business needs a website

 

Source: jimdo.com

Comments

Sorry, the comment form is closed at this time.

×
Hello There!

Click one of our representatives below to chat on WhatsApp or send us an email to sales@ingenious.ae

× How can we help you today?